

Whenever you like, honestly. It’s mostly a nice acknowledgment to the poster that you appreciated their post. Unlike commercial social media it’s not sending out anything to your followers that you interacted with it (at least last I checked).
I think many people boost more than favorite because it functions a little similarly in regards to acknowledgment, with the bonus that it helps share the post to others which is even more relevant in federated networks than on centralized platforms.
I get why the investor is getting that split at the end that I’ve emphasized, but put in these terms it reads as such a clear dick move, and this is supposed to be a rosy scenario. Like they recoup their investment with an additional million on top, and they want a cut of what little’s left to the creatives? As if they need another $150k when they’re out there floating millions for productions. 😒
One can only imagine how much worse the real terms are if this is anything close to okay terms for indie productions.